Print this page | Go back to previous topic
Forum nameLouis L'Amour Discussion Forum
Topic subjectPublishing and branding...Beau!
Topic URLhttp://louislamour.com/dcforum/dcboard.php?az=show_topic&forum=221&topic_id=1201&mesg_id=1201
1201, Publishing and branding...Beau!
Posted by Carcosa2004, Wed Sep-29-21 10:09 AM
Having bought LL books you going on forever now, I've always been curious about publisher decisions and cover styles, etc over the years.

About the last decade prior to LL's passing, Bantam had settled on a very iconic moniker style for his books that was very distinctive branding they used everywhere. It appeared on only one hardcover that I can recall, THE OUTLAWS OF MESQUITE, and after LL's passing it seemed like it was abandoned entirely. I've always thought this to be a rather strange considering how seemingly successful it was. What was the decision making to jettison this?

I admit to being pleased to occasionally see LL books still in print using this cover style. Apparently they were still a few hanger-ons...